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Social is not a perfect customer-service fit for either brands or consumers, but there’s enough volume there to make it vital …
Marketing startup Habu is emerging from stealth today and announcing that it has already raised $15 million in Series A …
The theme of Forrester’s “Predictions 2020: B2B Marketing And Sales” report was “accelerating response to the great …
This is another, less traditional way customer service and marketing can work together: if both teams work in the service marketing industry. In this industry, marketers have to work in customer service, and customer service reps double as marketers in order to attract and retain services customers what is website seo.
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Your marketing got your customers in the door, but did your service keep them there? Did it create loyalty and dedication to do business with you on an ongoing basis? Customer service is really the simplest component in this equation. It doesn't cost a lot of money. It stems from basic interpersonal skills. Be kind. Be attentive.
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The customer service and the marketing departments of a company are usually two distinct and very different departments. However, smart businesses are realizing that in this day and age of social media and online reviews that customer service and marketing go hand in hand.
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